Haayaa wants to get Nigerian businesses in front of more eyes

Have you ever purchased or inquired about a product on WhatsApp? You will notice that the only feature that is interesting enough to use is the WhatsApp Status of the business you want to interact with to see the product or service that they have on display.

What if you wanted to compare and contrast these products and services with others but couldn't because you couldn't find new businesses unless you got these contact details? The same goes for businesses using this model, where they can't advertise to more people and the customers can not review and recommend these businesses to other potential customers.

This model of business-to-customer relationships is not convenient and totally lacking. For a business (both online and offline) to be successful, it must explore features that go beyond just showcasing its products and services on social media platforms.

Businesses need to advertise and interact with their customers in the most engaging and captivating manner possible to avoid their customers leaving the platform to finalize their business activities. Studies have shown that sales tend to be higher when all the processes involved are confined to one platform.

Haayaa is building the solution to this problem. The idea behind Haayaa was to build an all-in-one social commerce platform where local businesses in Nigeria could quickly create an online store and have customers perform all their traditional business activities without having to leave the app.

Imagine a marketplace where a customer can quickly navigate to various businesses, peruse different products, and get immediate feedback from businesses. The businesses are organized in a well-planned manner so that their existing/potential customers can easily locate them, interact with them, and effortlessly recommend them to other customers. That, in a nutshell, is Haayaa

With Haayaa, businesses can receive and respond to vital customer reviews. They can also advertise and promote their business to new customers, thus converting them into customers and consequently growing their business. Essentially, it becomes your office space or store, except that you now run it directly from your mobile phone.

Haayaa plans to continue scaling and expanding, which puts businesses using their platform in a favourable position to take advantage of that opportunity and see them go from selling products and services locally to having a worldwide, diverse customer base.

To make use of this platform, users are encouraged to quickly download the Haayaa app and join the thousands of users currently taking the next step in expanding and managing their businesses.